Play For The Whopper
McCann Madrid
Imagine have your Burger King’s order for free beating the delivery man on your PS4. That was Play For The Whopper, a collaboration campaign between Burger King & Playstation.
If you win, the order was for free. If you lose, the King would troll you on social media. The campaign started with a special job offer looking for the sharpest delivery team.
Creative Agency: McCann Madrid · Production: La Joya · Special Guest: Dani Mateo · Clients: Burger King & Playstation